To a one, every plus she supposedly brought has become a minus....what hurts Palin's candidacy more than anything else is the breaking news about her daughter.
It hurts because Sarah Palin was a bone John McCain threw at the Republican right.
He had problems with evangelicals and thought she could help him there. And, for a news cycle or two, it worked.
But what are the evangelicals thinking now? A teen pregnancy for a prospective vice-president's unmarried daughter?
Even though some will say the decision to keep the baby is consistent with their beliefs on abortion, it's still not the news they want to hear.
Evangelicals are socially conservative. How many of them are calling members of their congregations today, asking whether this kind of thing would have happened had Sarah Palin given up her career to be there for her children?...
...only the most gender-militant, Obama-hating Hilary Girl would have considered voting for this republican ticket anyway. Palin's opposition to abortion, even in cases of rape and incest, was always going to be a deal-breaker there.
Add it up, because that's what they're doing at the McCain headquarters right now: Palin's lack of qualifications + McCain's age and history of skin cancer + troopergate + the bridge + the radio incident + the unmarried, pregnant teenage daughter.