That damn Bill Gates! He couldn’t just dominate computers, he had to take over the video game world too! Truly, these were the actions of a madman bent on dominating every corner of the electronic world.
Funny then that I hear no such things about Apple, which has in the last ten years gone from personal computers and software to expanding into selling portable music devices, portable video players, digital cameras, providing online music and video content, streaming TV, and through the iPhone, cellular phones, GPS and portable web browsers. Now the iPhone app store is expanding into, you guessed it, video games. So I was expecting all of these people coming out of the woodwork to complain about Apple’s corporate-imperial ambitions….
Actually I wasn’t expecting that, because when people complained about Microsoft “taking over the world” it was utterly frivolous and utterly dependent on the fact that Microsoft is a company people love to hate. There was nothing to it then, just like there’s little to criticize in Apple or Google expanding into more areas of service if they are following standards of business ethics and legality. Look, Microsoft had some serious antitrust violations, and on that specific score they deserve censure. But people have taken that idea of illegal monopoly and applied it very frivolously to Microsoft, assuming that branching out into a lot of different areas was indicative of illegal monopoly behavior. That just wasn’t so, and it’s aggravating to see the same kind of evidence that some people used to use to demonstrate Microsoft’s “evil” now ignored because it’s coming from cuter companies.